Sarah Miller
1411 S. 2546 E. SLC, UT. 84101
801-564-2215
sarah.m@aggiemail.usu.edu
August 30, 2008
Mr. Nathan Salisbury
2514 E. Creek Cir.
Sandy, UT. 84101
Dear Nate:
Thank you for your last letter, it was good to hear from you. I am currently studying public relations. I know that is a very broad subject so I will tell you a little bit about what it entails.
As a public relations professional I will help groups of people, such as corporations or non- profit organizations, maintain good relationships with their publics (the people who are most important to them as a group). These publics could range from anywhere to prospective buyers for a company to people protesting the organization’s cause. Although this is a huge range of possibilities the most important factor is always the same: to communicate the focus and goals of the organization to its publics.
Often, the most common way that a public relations professional communicates is through writing. Press releases, articles, pamphlets and speeches are typically the most common. Depending on the audience that is being addressed will determine what types of communication(s) are used. The public relations professional will need to analyze and predict the possible reactions of the public and then choose the best way possible to communicate the necessary information. However, this can get tricky because in most cases there are many different publics that are important to an organization. In cases like these it becomes important to prioritize and focus on the public that will be affected the most.
In essence a good public relations professional is a liaison between an organization and its publics. It is not only important to let the public know what the organization wants, but to let the organization know what the public wants as well.
I am sure things are going well for you. Hopefully I will hear back from you soon.
Best regards,
Sarah
Sarah Miller
Future public relations professional
1411 S. 2546 E. SLC, UT. 84101
801-564-2215
sarah.m@aggiemail.usu.edu
August 30, 2008
Mr. Nathan Salisbury
2514 E. Creek Cir.
Sandy, UT. 84101
Dear Nate:
Thank you for your last letter, it was good to hear from you. I am currently studying public relations. I know that is a very broad subject so I will tell you a little bit about what it entails.
As a public relations professional I will help groups of people, such as corporations or non- profit organizations, maintain good relationships with their publics (the people who are most important to them as a group). These publics could range from anywhere to prospective buyers for a company to people protesting the organization’s cause. Although this is a huge range of possibilities the most important factor is always the same: to communicate the focus and goals of the organization to its publics.
Often, the most common way that a public relations professional communicates is through writing. Press releases, articles, pamphlets and speeches are typically the most common. Depending on the audience that is being addressed will determine what types of communication(s) are used. The public relations professional will need to analyze and predict the possible reactions of the public and then choose the best way possible to communicate the necessary information. However, this can get tricky because in most cases there are many different publics that are important to an organization. In cases like these it becomes important to prioritize and focus on the public that will be affected the most.
In essence a good public relations professional is a liaison between an organization and its publics. It is not only important to let the public know what the organization wants, but to let the organization know what the public wants as well.
I am sure things are going well for you. Hopefully I will hear back from you soon.
Best regards,
Sarah
Sarah Miller
Future public relations professional
3 comments:
Sarah! This is great; you really explained PR perfectly but also in simple terms... I would have many people read your blog because it explains what we are learning to one day be able to do but anyone can undrestand it. Sar, you're amazing and perfect at this
Sarah great job on explaining what PR professionals do. It was very easy for me to follow your letter and understand what you meant. Keep up the good work!
Good job Sarah! Writing is such an important skill in PR and I was gld you brought that up. Great!
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